Keeping Your Organic Traffic After Redesigning Your Website

Keeping Your Organic Traffic After Redesigning Your Website

A complete website redesign is a delicate proposition. However sooner or later you will need to redesign your website, and when that time comes you run the risk losing your traffic. In fact, this task is one of the biggest challenges in SEO that any company with an online presence can face.

So what will happen once your website is relaunched? How will it perform in Google and other search engines? What about your 404s and existing links? Continue reading →